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SENIOR CATEGORY MANAGER

A BRIEF OVERVIEW:

  • A highly strategic creative category and insight specialist with experience across a range of FMCG categories in top 5 retailers, across Grocery, High street, Convenience and OOH channels.
  • Strong insights experience having worked with a leading global consultancy.

KEY ACHIEVEMENTS:

  • Delivered range reviews in Boots and Superdrug delivering NPD targets and improved position on shelf -target +5% growth in Superdrug.
  • Developed a medium and longer term category strategy in Sainsbury’s including; NPD & EPD, price & promotions, packaging and merchandising driving incremental category growth of +14%.
  • Lead 100% range review plan with Boots including new Category plan and joint research for Macro Space and new shopper communication strategy to drive engagement, repertoire and growth.
  • Leveraged retailer relationships to deliver double the NPD target distribution for declining brand in high street and grocery accounts.
  • Developed new strategic influential relationship with Global marketing to ensure NPD is more aligned with UK customer need- including new pack sizes and propositions.
  • Lead a strategy of promotion reduction whilst driving growth through reduced and changed promotional mix.

WHAT THEY'RE LOOKING FOR:

  • Lead/Controller level Category & Insights roles.
  • Open to size of business and core FMCG categories.
  • Exposure to senior level stakeholders/leadership team.

DESIRED LOCATIONS: London

NOTICE: Immediately available