PR Executive - FMCG Food

An exciting opportunity has arisen to join a well-established FMCG business with a strong market presence and reputation for quality products. This is a chance to shape the external voice of a brand that's trusted by consumers across the UK and beyond.

The Role

You'll be responsible for developing and executing PR strategies that enhance brand visibility and reputation across consumer and trade media. This is a hands-on role where you'll work closely with marketing, commercial and senior leadership teams to deliver impactful campaigns.

Key Responsibilities

- Develop and implement integrated PR campaigns that drive brand awareness and support commercial objectives
- Build and maintain relationships with key media contacts, journalists and industry influencers
- Manage press releases, media pitches and content creation for both consumer and trade channels
- Coordinate product launches, events and promotional activity with strong media engagement
- Monitor media coverage and provide regular reporting on PR performance and ROI
- Support crisis communications and reputation management as required

The Ideal Candidate

We're looking for an experienced PR professional with a solid understanding of the FMCG sector. You'll have a proven track record in securing meaningful media coverage and building strong relationships with journalists and stakeholders.

You should be a confident communicator with excellent writing skills and the ability to work across multiple projects simultaneously. Experience in consumer goods, food, beverage or personal care sectors would be highly advantageous.

A proactive, creative approach and the ability to work both independently and collaboratively within a dynamic team environment is essential.

Location

London (3 days/week in the office)

Package

£30,000 + Bonus + Benefits