Reckitt is a global leading FMCG business, specialising in Health, Hygiene, and Nutrition. Its portfolio features trusted names like Dettol, Lysol, Harpic, Finish, and Vanish (home & hygiene), alongside Durex, Nurofen, Strepsils, Gaviscon, and Mucinex (healthcare), plus Enfamil, Nutramigen, Airborne, and Move Free in nutrition—serving diverse consumer needs in over 200 markets daily.
The Brief
As a result of growth of Reckitt’s marketing function, Allexo were asked to support on the search for a Senior Brand Manager to manage a key brand portfolio for the UK.
With roles at this level having a lot of visibility internally, it was key for this person to have the gravitas to manage a wide range of stakeholders up to a senior level, and with the right level of experience to ensure they didn’t have too much of a steep learning curve coming into the role. The remit of the role was broad across brand equity, comms and innovation and sufficient experience across all areas was essential.
The Process & Result
Following a full market market search, Allexo provided a qualified shortlist of candidates aligned to the brief, with an experienced Senior Brand Manager from Colgate Palmolive successfully being appointed into the role.
